CELEBRITY “BEAUTY THERAPIST & EYEBROW KING”, DAMONE ROBERTS, HAS TEAMED WITH E! ENTERTAINMENT FOUNDER, ALAN MRUVKA, AS THE NEW FACE OF THELOOKBAG.COM
CELEBRITY “BEAUTY THERAPIST & EYEBROW KING” DAMONE ROBERTS IS THE NEW FACE OF THELOOKBAG.COM
LOS ANGELES (January 18, 2012) – Celebrity beauty therapist and “Eyebrow King”, Damone Roberts, is the new face of THELOOKBAG.COM—the newest luxury sample club launched by parent company THELOOKSTORE.COM. For only $10 a month, members of THELOOKBAG.COM will receive five deluxe, re-sealable beauty samples, that are specifically customized to fit their individual beauty needs. Each LOOKBAG is shipped out free to members within the first two weeks of every month and in addition, members will enjoy a 20% discount off of every purchase of any full-sized beauty product on THELOOKSTORE.COM.
“Damone Roberts is considered one of the top beauty experts in the business. It was important for us and imperative for our members to know that they have a trusted expert behind the selection of what goes into each and every bag”, notes THELOOKBAG.COM founder, Alan Mruvka. “Clients come into my salons all the time asking me for beauty tips—not just eyebrow-related—and I felt that THELOOKBAG.COM was the perfect way for me to reach out to a global clientele and help answer those beauty tips through customizing these beauty bags for them each month”, states Roberts, who has revolutionized the beauty industry with his own make-up artistry and personally crafted eyebrow products and has been featured on numerous television shows and networks, including Oprah, MSNBC, The View, BET, Access Hollywood, Good Morning America, CNN and starred in TLC’s national hit television show “10 Years Younger”. Damone has also been a regular contributing beauty editor for Oprah.com.
THELOOKBAG.COM aims to take beauty to another level by letting members choose between monthly, quarterly or yearly subscription plans.
The LOOKBAG.COM was founded by E! Entertainment founder and former CEO, Alan Mruvka. THELOOKBAG.COM is a celebrity driven online store, which allows consumers to view products through video content, read reviews and expert opinion and shop through celebrity partnered unique online stores, with exclusive celebrity product lines.
ABOUT DAMONE ROBERTS:
Considered one of the top beauty experts in the business, Damone’s talent for painting faces and sculpting the perfect arch has graced some of the world’s most beautiful and famous people. In 2002, Damone created his flagship salon, Damone Roberts Beverly Hills. In 2008 Damone Roberts New York opened in Manhattan